While the sneaker may no longer be "the universal icon for the culture of consumption" Dyson described -- at least, not in the white imagination -- in a lot of ways, the argument about the aura of the shoe holds true.But there's a difference between the two -- and even today, it's the difference between a harmless lace-up and a paycheck-obliterating, riot-causing fetish object.(Basketball shoes still do about 0 million in sales a year, and there's a reason for that.) That fact briefly resurfaced in the broader cultural consciousness in late June, when Adidas had to pull a new pair of dunks off of shelves after an outcry because they were designed with a built-in set of plastic ankle shackles.
A persuasive speech looks like a tough challenge for many students.
The main mission is to convince your listeners that your point is the only right even if it is not.
Ultra-limited editions, rare materials, underground hype: All these elements of that market -- a market primarily targeting black youth -- are designed to create a frenzy. By contrast, part of the beauty of Chucks or Vans is in their very disposability, their relatively low cost, and -- by extension -- their vague aura of bohemianism and authenticity.
All-Stars say, "I don't need to differentiate myself with my shoes, because my personality does that for me." It's a lie, of course, but one that retains some persuasive power.
Was the Jordan campaign another stab at promoting black culture and raising the profile of African Americans through basketball?
Or was it the exploitation of young black men by footwear companies, both as icons and as consumers? But Jordan is also the iconic fixture of broader segments of American society, who see in him the ideal figure: a black man of extraordinary genius on the court and before the cameras, who by virtue of his magical skills and godlike talents symbolizes the meaning of human possibility, while refusing to root it in the specific forms of culture and race in which it must inevitably make sense or fade to ultimate irrelevance.
Once again, it all comes down to who companies are marketing to -- and how they choose to treat the consumer.
Feeling nervous, as you need to perform a persuasive speech in front of the entire class? Our mission is to help you get prepared and put on a real show that will impress the audience and your professor.
The skate shoe had a thick sole, good for gripping the surface of a board.
Sometimes it slipped onto the foot, the way Vans do; sometimes it laced up, with elaborate padding and an ankle guard.